Reload Media's SEO tips for blogging and YouTube

Friday 20th May 2011 03:57pm
By Networx Brisbane

Craig Somerville, General Manager for Reload Media was one of the panellists at Networx's 'Blogging and Video Marketing for Business' event on 18 May 2011.

He discussed the importance of videos coming up in blended search results and shared the following tips...

Tips for getting on the first page of a search result were:

For videos:

Use keywords in your video titles, description, tags and links.

For blogs:

Use keywords in your blog article headlines, internal links,<h> tags, categories and tags.

To use blogs effectively:

Target 'conversational' or 'informational' search terms.

To convert your presence into sales:

Once a user has landed on your blog/video, you need to have some conversion elements on the page.

These are usually “softer” than an advertising landing page.

Download presentation slides:

View Craig Somerville, Reload Media's presentation slides PDF

For more info about the event:

http://bit.ly/NX0511 

 

Lisa Ma

Post by Lisa Ma (@lisama_)
MC & Event Coordinator- Networx Brisbane
Follow on Twitter: @networxevents

 

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