Innovate or die!

Lessons for brands from the retail online sector

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#nxbris

That’s a wrap. A big thankyou to our sponsors and everyone who made this event possible.

18th Mar 2015

6:00pm - 8:00pm

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Brisbane Marriott Hotel

515 Queen Street
Brisbane City QLD 4000

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Retail and ecommerce has, for more than a decade, been the leader in so much of what happens online.  The days, however, of having an online store while using EDM, SEO and SEM to create revenue have come and gone. Brands need to push into new markets. Brands need to grow their advocates and cultivate empathy. Brands need to create compelling experiences. 

  • More event details

    The next generation of retail requires careful use of resources at an organisation’s disposal to drive sustainable revenue and create a reason for the customer to buy product and to show loyalty and advocacy. 

    This means leveraging your CRM, finding insights in your (big) data, exploring new channels (omni-channel) and seeking sophisticated methods across all digital platforms.  Brands can now use online to define their products and solicit knowledge and input from their valued consumers to establish an aligned path forwards.  Integrating social channels to augment customer data and pursue greater life time customer value must be carefully balanced with the need to control the brand and mitigate risk.

    Our panel will cover:

    • Catering for the explosion in mobile devices
    • Reducing friction at key touch points
    • Personalisation - how to implement effectively

    Who would benefit from attending:

    • Marketing Managers
    • CDOs
    • Digital Marketing Managers
    • Marketing, digital and communication professionals
    • Business owners & directors
    • Strategists
    • Online and offline retail businesses

    Panel of speakers:

    Brett Wiskar, Director of Strategy, Speedwell 
    James Johnson, Group Digital Manager, Michael Hill 
    Ryan Broad, Digital Manager, Personalised Plates Queensland

    Panel Chair: Llew Jury, Managing Director, Reload Media LinkedIn | Twitter: @reload_media @reloada

    MC: Lisa Ma, Event Manager, Networx Brisbane LinkedIn | Twitter: @networxevents @lisama

    Special: Guests will enjoy an interactive "around the world" food stations experience

    Tantalise your tastebuds and enjoy the culinary delights prepared by Executive Chef, Peter Iwanczyk. Peter’s culinary journey began two decades ago in the beautiful town of Drysdale, Tasmania. Being exposed to the fresh seafood of the northern shores, his passion for food was ignited at young age.  His ability to produce exceptional concepts and dishes using fresh local produce, Peter’s expertise and knowledge impress event organisers at every moment. Guests will enjoy an around the world experience, featuring 4 food stations from around the world; America, Australia, China and France.

    Event hashtag is #nxbris #brisbanemarriott

    Please use #nxbris in your Twitter / Google+ / Instagram posts so people at home can follow what's going on!  Networx Brisbane's handle is @networxevents on Twitter & Instagram. Search for Networx Brisbane on Google+
    Follow Brisbane Marriott on Facebook | Twitter: @Bris_Marriott | Instagram: @brisbanemarriott  #brisbanemarriott

  • Giveaways

    Best photo competition #nxbris #brisbanemarriott

    Best photo taken on night with hashtags #brisbanemarriott #nxbris will win a $100 voucher to be used in Motion Bar and Grill (winner to be decided day after event).

    Enjoy a free drink at Motion Bar and Grill after the event

    Any attendee who takes a photo and hashtags #brisbanemarriott #nxbris on the night will receive a free drink at Motion Bar and Grill. To claim, you must show the photo to the bar staff. Only valid post-event on 18th March 2015.

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  • Speakers
  • Attendees

Here’s a sneaky peek at the speakers for this event.

Brett Wiskar

Brett Wiskar

Director of Strategy, Speedwell

Brett Wiskar has been working in the digital industry since 1997. As Speedwell’s Director of Strategy, he works with leading brands to bring his extensive knowledge of digital platforms, mobile, design, user experience, engagement, ROI and project management to their businesses. Prior to joining Speedwell as a partner Brett spent his career at leading companies both in Australia and the UK working on accounts such as Hewlett Packard, Adobe, Computer Associates, BMW, Virgin, Coke and more.

Brett has a special interest in mobile and how it plays it’s part for brands in a wider engagement and platform strategy.

LinkedIn | Twitter: @SpeedwellCorp @brettow

speedwell.com.au

James Johnson

James Johnson

Group Digital Manager, Michael Hill

With over 14 years of online experience, James Johnson has worked in a variety of industries and roles including strategy and optimisation, omnichannel selling, product development and project delivery with multiple organisations such as Colorado Group, Virgin Australia, Allianz and Ernst & Young. James combines his extensive experience with technical and strategic application to successfully launch and develop brands online and instil best practice in day-to-day operations.

James currently heads up Michael Hill’s digital channels across Australia, New Zealand, Canada and the United States and has most recently launched a multi-region, multi-brand, global commerce solution to showcase Michael Hill internationally and place focus back onto the customer experience.

The Michael Hill Digital team was recently awarded Best Multichannel Retailer at the 2014 Online Retail Industry Awards (ORIAs), the inaugural 2014 Demandware Pacesetter Award (recognising organisations that have driven innovation and business results) and were the winner of the 2014 ADMA Creativity & Effectiveness Award for eCommerce.

James writes about all things digital at www.digitalcadre.com

LinkedIn | Twitter: @michaelhill @jimbojohnson

michaelhill.com.au

Ryan Broad

Ryan Broad

Digital Manager, Personalised Plates Queensland

Ryan Broad has been involved in web development for over a decade and is passionate about all things digital.  He spent most of the 2000s pursuing a career in professional cricket and finishing up his degree in Information Systems.  After retiring from cricket, Ryan has worked both at the coalface developing large scale web applications to his current role driving strategy, implementing projects and managing stakeholders to achieve digital business goals.

Ryan is currently heading up the Personalised Plates Queensland digital team, managing the ecommerce and online retail arm of the business which accounts for over 75% of total revenue.  He is currently focused on an end-to-end rebuild of the public facing website with key outcomes including alignment of marketing strategy, improvement of the customer experience and delivery of enterprise-grade content management systems to enable tailored and personalised content delivery.

On the side, Ryan plays guitar poorly and loves to discuss the application of advanced analytics in sport for improved performance and better outcomes.

PPQ on Facebook | LinkedIn | Twitter: @PPQ

ppq.com.au

Llew Jury

Llew Jury

Managing Director, Reload Media

Llew Jury is the founder and Managing Director of Reload Media, one of Australia's leading digital marketing agencies. Based in Brisbane, Reload Media has 75 staff in 4 countries and partners with clients offering search engine marketing, content marketing, Google Adwords, digital strategy and social media marketing.

In 2014, Reload Media was awarded "Australia's Best Company for Customer Service" at the CSIA Awards. And in 2012 Llew was named Brisbane's Young Business Person of the Year at the Lord Mayor's Business Awards.

Llew writes a weekly technology column for Fairfax Media's Brisbane Times and is a Fellow of the Australian Institute of Management. Llew sits of the AMDA QLD Executive and is a Member of the Australian Institute of Company Directors.

Llew will discuss his entrepreneurial tips, tools and tactics that have gained the best returns and made Reload a Brisbane success story.

Reload Media on Facebook | LinkedIn | Twitter: @reload_media @reloada

reloadmedia.com.au

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