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Content Marketing Hackathon

In honour of Networx second topic of 2019 focusing on Content Marketing Hacks: Evidence-based content strategies to increase your website traffic, the March blog has taken the jam-packed panel filled with marketing goodness and given it a fresh spin. Our Content Marketing Hacks panel was held at the stunning Loft West End across 3 unique spaces and facilitated by Elizabeth Gibbons, Director of Client Services at Zeroseven. Elizabeth was joined by panel participants: Alicia Marr, Digital Content Manager at Serotonin Creative; Brittanie Dreghorn, Group Account Director at the Content Division & Brian Crisp, Head of Suddenly Queensland at News Corp Australia.

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Creating a Super Bowl moment Kicks off Networx 2019 Calendar

Kicking off 2019 was always going to be interesting, but throw in hot discussion about this year's class of Super Bowl campaigns and it's a whole new game!  Liam Fitzpatrick, Founder & Head of Communications, Commswork wasted no time getting to the core of what the audience came for - discovering some of the best ads of Super Bowl 2019. Joining Liam at the beautiful Victoria Park venue to discuss Super Bowl's offerings were Sarah Kelly, Associate Professor, Marketing & Law, The University of Queensland; Rob Hudson, Managing Director, Clemenger BBDO; and Luke Wheatley, Head of Creative and Content, Flight Centre.

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Unpacking Programmatic and Adtech in B2B

September's Networx event tackled the elusive and somewhat confounding topic of programmatic and adtech in B2B. In today's saturated market, businesses must use all resources available to them to reach target audiences and deliver messages that are relevant and stand out amongst the noise. In the dynamic surroundings of the Queensland Cricketers' Club at The Gabba, our panel facilitator, James Gauci, and panellists Michael Chen, Cara Walsh and Michael Petersen set out to break down the latest innovations, challenges and opportunities that the programmatic and adtech industry offer.

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Inbound Marketing

Networx Brisbane held it's second event for the year on 15th of March at the always-buzzing Loft in West End. The topic was Inbound Marketing, with a focus on generating sales leads and discovering the future of inbound marketing.

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