Rob Hudson, George Patterson Y & R's National Digital Director tips on digital marketing planning for 2010
Thursday 5th November 2009 02:19pm
By Networx Brisbane
I recently attended Interactive Minds' event 'Planning Your Digital Marketing Strategy for 2010' in Brisbane city. The first speaker was Rob Hudson, National Digital Director of George Patterson Y & R.
I really enjoyed Rob's entertaining and informative presentation.
I thought I'd share his 'Free Toy Box' that you can use for your digital marketing planning:
- Google Anayltics
- Google Insights
- W3C (World Wide Web Consortium)
- W3C Markup Validation Service
- Built With (website anaylsis and SEO optimisation)
- Alexa (free web traffic metrics, top sites lists, site demographics...)
You can check out Rob Hudson's full presentation on 'Digital Marketing Plan 2010'.
Rob also talked about how creativity can make a difference to your marketing project, and how the creative guys from GPYR tested it out!
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Post by Lisa Ma (@lisama_) Networx Marketers Meetings - Brisbane Follow on Twitter: @networxevents |
