Networx Podcast - Ep25: Is Digital Marketing Killing Creativity? Will true creativity survive in our hyper-targeted, data-led world?

Thursday 5th November 2020 11:51am
By Grace Lingard

Google Ads, artificial intelligence, digital display ads that are never clicked - all the technology in the world has put customers at our fingertips, but have we sacrificed truly creative solutions for the allure of hyper-targeted technological solutions? Are we still building amazing, effective brands built on differentiation and distinctiveness, or do we rush to silver bullet tactics?

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Panellists include:

  • Nick Pritchard, Founder and Eternal Optimist, Nick Did This LinkedIn
  • Scott Oxford, Creative Director, New Word Order LinkedIn
  • Hayley Worley, Co-Founder, The Sheet Society LinkedIn

Panel Facilitator: Kurt Sanders, Director of Strategy, The Content Division LinkedIn | Insta: @thecontentdivision Twitter: @sanderlands @thecontentdiv
 

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Live recording by Select Audio Visual.

Networx Brisbane events are organised by conference and events company, Iceberg Events. These events are proudly supported by Reload MediaSelect Audio VisualVision6, and DPMA.

Produced by Networx Brisbane, Australia. For upcoming events, visit https://brisbane.networxevents.com.au/events

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