Blogger Marketing

Panel Facilitator: Megan Walker

Megan Walker is the Director of Market Savvy, a Brisbane marketing consultancy that works with businesses, health practices and not for profits to drive growth and profits. Megan has over 20 years marketing experience and is degree qualified in the areas of business, communications, corporate writing and marketing (Master Business Marketing). She is a Certified Practising Marketer as recognised by the Australian Marketing Institute and is a Certified Hubspot Partner. Megan’s marketing approach is practical with an emphasis on identifying the right target audiences for each client and attracting and adding value to those audiences to achieve sustainable reach and returns. She is also passionate about elevating the status of marketing, eliminating gimmicks, negativity and wasted resources.

Facebook | LinkedIn | Twitter: @MarketSavvyBris

marketsavvy.com.au

marketsavvy.com.au

Cas McCullough

Cas is the founder of tech startup Writally, a content marketing strategist and the author of an Amazon bestselling book (in the Women and Business category) Your Brilliant Un-Career: Women, Entrepreneurship and Making the Leap. She is the host of the podcast, Your Brilliant Un-Career, a business blogger and has contributed to high profile media including Social Media Examiner, Startup Smart, Bluewire Media, Australian Businesswomen's Network (now HerBusiness), the Content Marketing Institute, and Mark Schaeffer's blog: Grow. 

Cas has 25 years experience in marketing communications, a Master of Business (Comm. Studies) from QUT and has specialised in content marketing training, mentoring and management for 4.5 years.

This year Cas won the Collaborate Startup Competition, sponsored by BlueChilli Group, Suncorp, Microsoft and CCiQ and, as a result, is developing Writally, a content marketing app aimed at helping business bloggers scale their content faster, cheaper, better and legally.

Her consultancy, Brilliant Content, was listed as a Top 100 Cool Company in the Anthill 2014 Cool Company Awards, and in 2013 she was nominated as a finalist in the MarketingProfs Bright Bulb Awards.

LinkedIn | Twitter: @writally @casmccullough 

casmccullough.com

casmccullough.com

Jock Fairweather

Jock Fairweather grew up between Papua New Guinea and the Philippines before moving to Europe on his own accord after high-school in Brisbane. The last seven years have seen him travel across the world expanding his luxury women's shoe label. After exiting to a Swiss Luxury Conglomerate at 21 - Jock is back in Brisbane building innovative businesses within a collaborative ecosystem where people from all walks of life use his spaces (Little Tokyo Two) to collaborate, innovate and succeed working on their own projects. Jock sits on the boards of multiple companies, on the advisory board for such groups as the Aiia's Queensland innovation SIG and is a judge for the majority of entrepreneurial, innovation and small business awards in Brisbane. Jock's life goal is to reinvigorate the entrepreneurial spirit of Brisbane and to take a curated passionate and talented community to support developing nations ... he's 26.

LinkedIn | Twitter: @JockFair @littletokyotwo

littletokyotwo.com

littletokyotwo.com

Summer Daniels

With the birth of my daughter came a whole new identity for me. So much love exploded into my life and all of my energy, heart and soul went into being the best mama bear a little girl could dream of. When my daughter was 3.5 months new,  on 12 months maternity leave from a career in Human Resources, I realised I needed to channel my creativity into something that was mine but not separate to the new life I was loving living. So out came my old paintbrushes and Little Rae Prints was born.

What started as a hobby quickly evolved into a sustainable business - selling watercolour art prints for children's rooms and all manner of juggling became necessary as my new-found role as a business owner took shape.  I shared my art, family, mama-life and creative behind-the -scenes journey through a number of social media platforms and began blogging my journey.  12 months in, I have permanently left my prior professional identity behind and have focussed on continuing to drive and grow Little Rae Prints.

Facebook | Instagram: @littleraeprints

littleraeprints.com

littleraeprints.com