Customer Journey

How to plan for more change

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29th May 2019

6:00pm - 8:00pm

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Loft West End

100 Boundary Street
West End QLD 4101

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A once linear model is now fragmented and continues to evolve. A growing number of touch points can make a consistent brand experience harder than ever. We ask three industry experts to explain what's changed, tips for growth and how you can better plan for the future. 

Panel of speakers

Panel Facilitator: Liam Fitzpatrick, Founder & Head of Communications, Commswork LinkedIn | Twitter: @liamtfitz

  • More event details

    A once linear model is now fragmented and continues to evolve. A growing number of touch points can make a consistent brand experience harder than ever. We ask three industry experts to explain what's changed, tips for growth and how you can better plan for the future. 

    Join us for networking and a panel discussion on Customer Journey - how to plan for more change.

    During this panel, you'll discover

    • Tips on how to map your customer journey  
    • Advice for managing your team structure    
    • How to remain agile 

    Who would benefit from attending

    • Marketing, digital and communication professionals
    • Business owners and directors

    Panel of speakers

    Panel Facilitator: Liam Fitzpatrick, Founder & Head of Communications, Commswork LinkedIn | Twitter: @liamtfitz

    MC: Lisa Ma, Event Manager, Networx Brisbane LinkedIn | Twitter: @networxevents @lisama_

    Event hashtag is #nxbris

    Please use #nxbris in your posts so people at home can follow what's going on! Follow Networx Brisbane on Facebook | Facebook Events | Instagram: @networxevents | Twitter:@networxevents

    Ticket inclusions

    Your ticket includes networking with drinks & finger food prior to the presentation, facilitated networking, panel discussion, event giveaways, attendee list prior to the event. 

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    Networx is information, introductions and inspiration.

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    CAR PARKING

    Parking on surrounding streets.

  • Giveaways

    [VENUE PRIZE] $500 towards your next function, courtesy of Loft West End

    [NETWORX PRIZE] Fitbit Versa Watch valued at $229, courtesy of Interpro Digital

    [NETWORX PRIZE] Complimentary Session for 4 people which is valued at $180, courtesy of Lumber Punks Axe-Throwing.  

    [NETWORX PRIZE] Double Pass to 'Marketing & Finance - how to demonstrate value to the business' on 5 June, courtesy of Interactive Minds

  • Activity
  • Photo Gallery
  • Sponsors
  • Speakers
  • Attendees

Here’s a sneaky peek at the speakers for this event.

Sueanne Carr

Sueanne Carr

Customer Strategy Superhero, Customer Frame

Sueanne Carr is the Customer Strategy Superhero at Customer Frame. A globally accomplished strategy professional, she is passionate about connecting businesses with the ultimate reason they exist: their customers. Her impressive reach has transformed market-leading brands such as lastminute.com, Terry White Chemmart, PPQ, AVIS, Travelocity, Hays Recruitment, Visit Sunshine Coast + Tourism Queensland. 

With customer experience in her DNA, she is committed to transforming businesses + regions through aligning people, products + places. Her empathetic + decisive style breaks through business barriers, + brings everybody from board room to back office on the journey.

LinkedIn | Twitter: @customerframe

customerframe.com

Michael Joo

Michael Joo

General Manager, Datarati

Michael Joo is the General Manager of Datarati, a Customer Journey & Experience Agency. He is a passionate Digital Transformation Strategist who focuses on transforming organisations beyond the use of technologies to create a business strategy that will unlock key business values and maximise the return on investment. Michael has been involved in over 200 implementations of CRM & Marketing Automation across ANZ, South East Asia, East Asia, EMEA, and across all business sizes in FinServ, Automotive, Telco, Travel, Retail, Tech, Online, Entertainment, Education, and Government. 

LinkedIn | Twitter: @mjoo0113 @Datarati

datarati.com.au

Mark James

Mark James

Founder and Strategist, Customology

As a founder of Customology, Mark James brings over 20 years’ experience in helping brands understand, engage, and keep their customers. Since 1995, he has partnered many leading national and international brands including The Flight Centre Group, The Coffee Club, Michael Hill, Mantra Hotel Group, Suncorp, Bank of Queensland, and Bridgestone to create successful customer programs.

With a key focus on understanding the customer, Mark combines strategy, insight and innovation to deliver increased customer engagement and build genuine loyalty. A respected industry leader, Mark specialises in translating data into real marketing value with his hands on, customer centric approach.

Customology specialises in creating customers for life, helping brands grow by understanding their customers and keep them coming back. Customology transforms transactions into unique customers, identifying customer growth opportunities, activating the path to repurchase and influencing the right customer behaviours to ultimately drive repeat sales.

Customology is a division of the GJI Group whose collective capabilities span marketing, data, communication, design, printing, and recruitment. Collaborating strategically to give group clients a powerful combination of services and support. 

LinkedIn | Twitter: @MJ_MarkJames @CustomologyAUS

customology.com.au

Panel Facilitator: Liam Fitzpatrick

Panel Facilitator: Liam Fitzpatrick

Founder & Head of Communications, Commswork

Liam has over a decade of experience in media and tech comms across North American/European/APAC markets. He's founder of Commswork, a consultancy helping business leaders refine their voice in industries plagued with jargon. Liam is also host of Cut the Cliches podcast, which explains the buzzwords in business and technology.

Graduating from City University with a BA in Journalism and Psychology, he now helps translate what businesses want to say into something their audience want to hear. Working with The Walt Disney Company for a number of years in London, he helped craft its narrative around brand partnerships. He has offered counsel to clients including Google, Microsoft, Havas, iProspect and TBWA.

As head of ANZ comms at Freelancer.com in Sydney, he worked together with the chief exec to develop corporate strategy and coordinate with product heads. The communications campaign for StartCon, Australia's largest startup conference, helped sell out the 3,500 person event.

LinkedIn | Twitter: @liamtfitz

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