What does marketing look like as society continues to digitize and consumer channels shift? Marketers will need to not only personalise their campaigns to remain relevant; they will need to evangelise and humanize messaging to reach consumers with smaller budgets and resources. This panel will explore the current state of data-driven and personalised marketing to provide consumers with targeted products and services.
Panel of Speakers:
- Erin Core, Head of Marketing – Artistic, Queensland Ballet LinkedIn | Insta @qldballet
- James Wawne, Director - Strategy & Data, Venntifact LinkedIn | Insta @venntifact
- Brooke Jamieson, Experience Lead & Data Scientist, PlaceOS LinkedIn | Insta @brooke__jamieson
Panel Facilitator: Elizabeth Gibbons, Director of Client Services, zeroseven LinkedIn | Twitter: @Gibbled @zeroseven
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More event details
What does marketing look like as society continues to digitize and consumer channels shift? Marketers will need to not only personalise their campaigns to remain relevant; they will need to evangelise and humanize messaging to reach consumers with smaller budgets and resources. This panel will explore the current state of data-driven and personalised marketing to provide consumers with targeted products and services.
During this panel, you'll discover
- The power of personalisation to drive conversion
- An understanding of the post COVID-19 marketing landscape
- Inspiration to try new marketing techniques
- Explore detailed case studies presented by industry experts
- New tools and tips to understand the ever changing marketing landscape
Who would benefit from attending
- Marketing, digital and communication professionals
- Business owners and directors
Panel of speakers
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Erin Core, Head of Marketing – Artistic, Queensland Ballet LinkedIn | Insta @qldballet
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James Wawne, Director - Strategy & Data, Venntifact LinkedIn | Insta @venntifact
-
Brooke Jamieson, Experience Lead & Data Scientist, PlaceOS LinkedIn | Insta @brooke__jamieson
Panel Facilitator: Elizabeth Gibbons, Director of Client Services, zeroseven LinkedIn | Twitter: @Gibbled @zeroseven
Event hashtag is #nxbris
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