Maximise the Media

Rob Hazel

For our 'Maximise the Media' panel, Rob has extensive knowledge of the workings of television network newsrooms. He understands what is and isn't newsworthy in commercial television news and the fine line between ratings and maintaining credibility as a news source.

After studying Journalism at the University of Queensland, Rob was employed by SEVEN Queensland in 1998 as a sports reporter in Wide Bay.  Rob then moved to Brisbane where he worked for six years for the NINE Network, reporting on the highly successful Brisbane Extra as well as reporting generally for NINE News.

Since 2006, Rob has been with the TEN Network reporting sport as well as presenting sport for TEN News Queensland.

During his career, Rob has also written for Golf Magazine Australia and been involved on numerous radio panels.

TEN News Queensland on Facebook | Follow on Twitter: @tennewsqld

ten.com.au

ten.com.au

Elizabeth Liscombe

Liz Liscombe has been working in the Marketing, Sponsorship and Media markets for over 10 years. She has been on both sides of the fence, working with her own brands, working with other company’s brands and working on joint initiatives to maximise both brands. She has worked for and with leading brands including Vodafone, Austereo, V8 Supercars, Qld Reds, Brisbane Lions, Brisbane Broncos, Red Cross, UNICEF and Melbourne Grand Prix. Having an in-depth understanding of both the Sydney and Brisbane markets Liz has forged strong relationships in Media, Sports and the wider Community.

Liz began her career at Vodafone as the QLD/NT Marketing Executive, working full, time and studying full time. From there she was promoted internally to head up the Community based sponsorships of Vodafone at a national level in Sydney. Liz spent two years building employee engagement programs and leveraging Vodafone’s key sponsorship properties to capitalise on the Vodafone brand within the market.

When Liz returned to Brisbane she began work with Austereo where she now runs all the media partnerships and sponsorships for both B105 and Triple M markets within the Brisbane Market. This includes GOMA, Brisbane Lions, Qld Reds, V8’s, Brisbane International, Bridge to Brisbane, Brisbane Festival and many more smaller based charities. She also heads up the Campaign response team, in charge of all Client Creative Briefs within the business. This involves coming up with integrated multi platform solutions for a whole range of clients to get the best results for their campaign.

B105 on Facebook | Triple M on Facebook | Follow on Twitter: @B105Brisbane @TripleMBrisbane 

B105.com.au | triplem.com.au

southerncrossaustereo.com.au

Dave Earley

Being passionate about the future of journalism, Dave Earley says it's an exciting time to be actively involved in shaping the direction of digital news distribution.  His internet addiction is now more than 15 years old, but his excitement for the potential of online communities has not waned, not least of all because the potential of online collaboration is increasingly being realised.

Since 2004, Dave has published his own website and blog, the earley edition, which is where he self-taught online media production; audio, video and image editing experiments that translated into the early days (no pun intended) of podcasting and vodcasting.

As work commitments have picked up, his website has waned in use, but Dave claims to have a decent excuse. As group online editor for Quest Community Newspapers, management of online content from 22 weekly community newspapers from around southeast Queensland keeps Dave sufficiently busy. Part of that work was a major online transformation recently that has heralded a significant growth in Quest’s online footprint.

Quest Newspapers on Facebook | Follow on Twitter: @earleyedition @QuestNewspapers

questnews.com.au 

questnews.com.au

Panel Chair: Cat Matson

Cat Matson is Brisbane's Chief Digital Officer, overseeing the citywide Digital Brisbane strategy. Under the strategy, Cat is responsible for driving economic growth through digital adoption in the SME sector, strengthening the city's digital start-up ecosystem and facilitating Cyber City initiatives. Recently named as a rising female in the technology sector by the Sydney Morning Herald, Cat is considered an industry leader when it comes to the digital space, with a savvy business mind and a robust understanding of the wider business context.

LinkedIn | Follow on Twitter: @catmatson @DigitalBNE

catmatson.com.au