Online and New Media Marketing

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That's a wrap. A big thank you to our sponsors and everyone who made this event possible.

25th Feb 2009

6:00pm - 8:30pm

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Central Eagle Street Conference Venue

175 Eagle Street
Brisbane City QLD 4000

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Technology no longer drives it enables. So what's happening now? What's coming for the next decade? What should you be planning for, but aren't?

Online and New Media Marketing is still an unknown arena for many business owners, marketing and communication professionals. With the explosion of new media communications and the pace of technological change, it has been a challenge to establish hard fact amongst all the hype. This event promises to delve into the sometimes mysterious world of blogging, social networking (Facebook, Twitter etc), mobile technology and marketing and e-mail marketing through a panel discussion between three enthusiastic new media professionals.

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Here’s a sneaky peek at the speakers for this event.

Yaro Starak

Yaro Starak

Founder & Professional Blogger,

Yaro Starak is a professional blogger, best known for, a blog that teaches people how to start a successful Internet business, with over 100,000 subscribers.

A true entrepreneur, in the last ten years Yaro's started an English school, an online proofreading business, bought and sold websites for profit and consulted on Internet businesses.

Today, Yaro is focused on his passion - blogging.  He consistently earns over $20,000 per month from his blog and launched a coaching program,, to help others  replicate his blogging success.

Yaro spent 8 months of 2008 traveling around the world, visiting 25 different cities including London, Paris, Amsterdam, New York, Chicago, Toronto, Montreal, Dubai and Singapore, all the while writing to his blog from each city and running his business. Yaro truly lives the 2-hour work day lifestyle, with ample freedom to enjoy life while making a well above average income thanks to the Internet.

Read Blog | Watch on YouTube | Follow on Facebook | Follow on Twitter: @YaroStarak

Dale Rankine

Dale Rankine

Head of Mobile and Devices, Speedwell eBusiness Solutions

Having recently taken on the role as Head of Mobile and Devices at Speedwell eBusiness Solutions after working for Vodafone Australia and in his own companies, Dale Rankine continues to be at the forefront of the mobile and digital landscape in Australia. For over 13 years, Dale has been a leader, entrepreneur and strategist in the ares of digital media, platform evangelism, online and mobile product development, design and user experience. He has been a presenter and trainer at events here and around the world for organisations such as Adobe, Nokia and AIMIA, and is highly regarded for his knowledge, experience and engaging style. His work has led him to collaborate and partner with global companies and brands such as MTV, Paramount Pictures, Hutchison Telecoms, Sony Ericsson, Warner Bros., Fairfax and Lexus.

At Speedwell, Dale is responsible for strategy and business development in the rapidly growing mobile and connected device market. Speedwell have launched several high-profile and successful applications, including those for Dominos Pizza, Mondial Insurance and The Ekka, and are quickly becoming one of the premier mobile solution providers in Australia.

View blog | Follow on Twitter: @dalerankine

Darren Sutton

Darren Sutton

Partner & Managing Director, XCOM Media

Prior to becoming a Partner at XCOM Media, Darren Sutton was General Manager of award winning Sydney based, web and online marketing agency - Glass Onion for 2 years.

Darren has over twenty years experience in Information Technology & Website consulting, helping large brands successfully create and implement digital strategies, websites, applications and online marketing campaigns.

Darren has 14 years experience in planning, managing and delivering online project portfolios and systems integration projects with multimillion dollar budgets.  He also managed and delivered large scale digital strategy projects for Eagle Boys Pizza, Australian Health Management, Gold Coast Tourism & Stella Hospitality.

Darren has successfully managed online strategy projects, websites, systems integration and application development projects, for companies across most industries and clients including: Tourism Queensland, Flight Centre, Walt Disney, McKinsey, Centrelink, Toyota, ABC, AMP, KFC, Gold Coast Tourism, Vibe Hotels, Medina, BHP, Readers Digest, Accor & MLC.

About XCOM Media: A Digital Agency With a Difference - XCOM Media provides best practice online marketing, technology, consulting and communications services.  The digital space is now the most essential component in the marketing mix.

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